As Canada’s Outdoor Farm Show evolves each year, so does its need for more robust Internet solutions. In 2022, the farm show returned to being in person for the first time since 2019. With that return, the farm show and its exhibitors needed reliable Wi-Fi access to showcase their innovative technologies, conduct e-commerce transactions, use internet-connected devices, and capture attendee data. Without a solid connectivity infrastructure, all of this would be impossible.
The increasing size and scale of Canada’s Outdoor Farm Show have brought many connectivity challenges to past events due to the existing infrastructure not extending far enough to ensure reliable, consistent service and optimal performance to all subscribers. With slow Internet connectivity, this resulted in potential revenue loss and a poor customer experience.